Monday, June 20, 2011

CPA Global hosts event on the latest trends in Cloud-based IP Management

CPA Global, the world’s top provider of intellectual property (IP) management and leading provider of legal services outsourcing (LSO), today brought together IP experts in Palo Alto, Calif. for the company’s event IP in the Cloud: Managing Your IP while Keeping Pace with Innovation to explore the latest trends in cloud computing.

Featuring noted industry expert Mary O’Malley, Senior Patent Paralegal at eBay, Inc., the presentation focused on the growing popularity of Software as a Service (SaaS), specifically cloud-based IP management. Organizations that embrace this model find it increases data access speed and simplifies the IP process with minimal infrastructure.

“The practice of cloud-based IP management brings strategic value to corporations and enhanced client relationships to firms,” said Jim Lee, Sales Manager at CPA Global. “As a result, the growing industry trend has gained quite a bit of recent attention for the time and cost savings it offers companies.”

An early adopter of the SaaS model, O’Malley addressed the benefits of implementing a cloud-based IP solution. These include cost savings and the reduction of IT overhead, enhanced portfolio visibility, system customization, scalability, collaboration with outside counsel and inventors, as well as the use of the cloud to ensure business continuity and security. She also discussed how the cloud simplifies the management of information disclosure statements, a critical component of patent prosecution that is particularly time-consuming and burdensome.

The presentation also taught attendees how cloud computing can complement client-centric organizations, discussing how to leverage the model as a strategic business platform and highlighting its ability to enhance client-law firm relationships.

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